Feedback and review request templates

The best time to ask for feedback is right after the experience, while it is fresh. Make it one tap: quick reply buttons or a short WhatsApp form get far more answers than a link to a survey website.

When to send

A few hours after a visit or appointment
2–3 days after delivery
On the last day of a stay or course

3 ready-to-copy templates

Variables like {{1}} are filled in for each customer when you send. Change the wording to fit your business, and give Meta a realistic example for every variable when you submit.

feedback_rating_buttons

Utility

Hi {{1}}, thank you for visiting {{2}} on {{3}}. How was your experience? Tap one option below.

Excellent

Good

Needs improvement

{{1}}: Customer name (Anil)
{{2}}: Business or branch (our Indiranagar outlet)
{{3}}: Date (Saturday)

feedback_order_received

Utility

Hi {{1}}, your order {{2}} was delivered a few days ago. Is everything as expected? Reply here if there is any problem, we read every message.

All good

I have an issue

{{1}}: Customer name (Lakshmi)
{{2}}: Order number (#6650)

google_review_request

Marketing

Hi {{1}}, glad you liked your visit to {{2}}! Would you share a quick review on Google? It takes 30 seconds and helps others find us.

Write a review

Stop promotions

{{1}}: Customer name (Anil)
{{2}}: Business name (Green Leaf Cafe)

Tips to get these approved

Ask for a public review only after a positive answer: an auton8n flow can send the Google review link when someone taps "Excellent" and alert your manager when someone taps "Needs improvement".
Do not offer a discount in exchange for reviews. It breaks Google's review policy.
A request for a review of your business is usually categorised as Marketing; a question about a specific order can be Utility.

Frequently asked questions

Can I collect detailed feedback inside WhatsApp?

Yes. A WhatsApp form (Flows) can ask a rating and a few questions inside the chat, and the answers are saved to the contact.

Will unhappy customers be handled automatically?

You decide: a flow can tag them and assign the chat to a team member in the shared inbox so someone calls back.